{"id":1129,"date":"2011-03-16T04:22:32","date_gmt":"2011-03-16T09:22:32","guid":{"rendered":"http:\/\/www.urbecom.com\/blog\/?p=1129"},"modified":"2014-11-03T04:34:32","modified_gmt":"2014-11-03T09:34:32","slug":"utilizar-facebook-para-promocionar-tu-tienda-online","status":"publish","type":"post","link":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/","title":{"rendered":"Utilizar Facebook para promocionar tu tienda online"},"content":{"rendered":"<p style=\"text-align: justify;\">Con la explosi\u00f3n de la popularidad de los sitios Web en las <strong>redes sociales<\/strong>, especialmente en los \u00faltimos 5 a\u00f1os, es normal que todo el mundo piense en tener un perfil en cualquier red social. Lo mejor de estas redes sociales es que pueden ser utilizadas por los negocios y empresas que quieren darse a conocer, como por ejemplo las <strong>tiendas online<\/strong>. La publicidad es muy importante por lo que crear un perfil de nuestro negocio en una red social es hoy en d\u00eda algo casi imprescindible.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" class=\"alignleft size-full wp-image-1130\" title=\"facebook_icon\" alt=\"\" src=\"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg\" width=\"275\" height=\"273\" srcset=\"https:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg 275w, https:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon-150x150.jpg 150w\" sizes=\"(max-width: 275px) 100vw, 275px\" \/><strong>Facebook<\/strong> se ha convertido en la principal red, llegando a ser denominada la \u201cred de redes\u201d. Esta conocida red social cuenta con nos 250 millones de usuarios activos en todo el mundo que ingresan en sus perfiles casi a diario y se comunican los unos con los otros. Est\u00e1 claro que las empresas han reconocido el potencial de esta herramienta sobre todo para los sitios de las ventas online. Aunque Facebook est\u00e1 todav\u00eda muy centrado en la comunicaci\u00f3n entre amigos cada d\u00eda m\u00e1s marcas deciden poder sus productos en venta.<\/p>\n<p style=\"text-align: justify;\">Lo que pasa es que, a veces, los usuarios pueden sentir su privacidad un poco invadida. Pero, si sabemos c\u00f3mo utilizar de manera correcta, nuestra <strong>tienda online<\/strong> en Facebook no tiene por qu\u00e9 molestar a nadie. Las campa\u00f1as de marketing en Internet para promocionar un sitio de comercio electr\u00f3nico puede llegar a ser un gasto bastante importante. Facebook es una excelente manera de realizar excelentes campa\u00f1as mediante la publicaci\u00f3n de enlaces a cualquier actividad que la tienda quiera promocionar.<\/p>\n<p style=\"text-align: justify;\">En Facebook tambi\u00e9n se pueden utilizar videos para realizar diferentes presentaciones de los servicios que se ofrecen o de la utilizaci\u00f3n de diferentes <strong>productos<\/strong>. Las personas pueden ir haci\u00e9ndose amigos de tu perfil cuando prefieran. Ese perfil, deber\u00e1s actualizarlo diariamente. Recuerda que debido a la gran cantidad de personas que utilizan Facebook a diario, tu sitio Web de comercio electr\u00f3nico va a estar expuesto a millones de usuarios de todo el mundo. Gracias a esta variedad, tu <strong>tienda online<\/strong> puede encontrar un patr\u00f3n o tendencia en los mercados de destino que no estaba pensado anteriormente.<\/p>\n<p style=\"text-align: justify;\">Los conocimientos que vayas adquiriendo en Facebook gracias a tus seguidores pueden ayudarte a implementar tus campa\u00f1as de marketing en otros lugares de <strong>Internet<\/strong>. Adem\u00e1s, mediante la construcci\u00f3n de una identidad de marca, puedes aumentar la conciencia de la misma y seguir unos valores que diferencien a tu <strong>tienda online<\/strong> de otras.<\/p>\n<p style=\"text-align: justify;\">\n","protected":false},"excerpt":{"rendered":"<p>Con la explosi\u00f3n de la popularidad de los sitios Web en las redes sociales, especialmente en los \u00faltimos 5 a\u00f1os, es normal que todo el mundo piense en tener un perfil en cualquier red social. Lo mejor de estas redes sociales es que pueden ser utilizadas por los negocios y empresas que quieren darse a [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[17],"tags":[206,189],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Utilizar Facebook para promocionar tu tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Utilizar Facebook para promocionar tu tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM\" \/>\n<meta property=\"og:description\" content=\"Con la explosi\u00f3n de la popularidad de los sitios Web en las redes sociales, especialmente en los \u00faltimos 5 a\u00f1os, es normal que todo el mundo piense en tener un perfil en cualquier red social. Lo mejor de estas redes sociales es que pueden ser utilizadas por los negocios y empresas que quieren darse a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/urbecom\" \/>\n<meta property=\"article:published_time\" content=\"2011-03-16T09:22:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-11-03T09:34:32+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@urbecom\" \/>\n<meta name=\"twitter:site\" content=\"@urbecom\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redaccion\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.urbecom.com\/blog\/#organization\",\"name\":\"UrbeCOM Ecomercio S.L.\",\"url\":\"https:\/\/www.urbecom.com\/blog\/\",\"sameAs\":[\"https:\/\/es.pinterest.com\/Urbecom\/\",\"https:\/\/www.youtube.com\/user\/urbecom\",\"https:\/\/www.facebook.com\/urbecom\",\"https:\/\/twitter.com\/urbecom\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.urbecom.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2019\/05\/Imagotipo800.png\",\"contentUrl\":\"https:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2019\/05\/Imagotipo800.png\",\"width\":800,\"height\":800,\"caption\":\"UrbeCOM Ecomercio S.L.\"},\"image\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.urbecom.com\/blog\/#website\",\"url\":\"https:\/\/www.urbecom.com\/blog\/\",\"name\":\"Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM\",\"description\":\"Blog de urbeCOM donde encontrar\u00e1s informaci\u00f3n sobre el comercio electr\u00f3nico, c\u00f3mo crear una tienda online, c\u00f3mo vender en Internet y en Redes Sociales, Marketing online, etc.\",\"publisher\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.urbecom.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"es\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#primaryimage\",\"url\":\"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg\",\"contentUrl\":\"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#webpage\",\"url\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/\",\"name\":\"Utilizar Facebook para promocionar tu tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM\",\"isPartOf\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#primaryimage\"},\"datePublished\":\"2011-03-16T09:22:32+00:00\",\"dateModified\":\"2014-11-03T09:34:32+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/www.urbecom.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Utilizar Facebook para promocionar tu tienda online\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/#\/schema\/person\/d7c213dd82e482dbd40a897ada31a39b\"},\"headline\":\"Utilizar Facebook para promocionar tu tienda online\",\"datePublished\":\"2011-03-16T09:22:32+00:00\",\"dateModified\":\"2014-11-03T09:34:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#webpage\"},\"wordCount\":429,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg\",\"keywords\":[\"Facebook\",\"redes sociales\"],\"articleSection\":[\"Comercio Electr\u00f3nico\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.urbecom.com\/blog\/#\/schema\/person\/d7c213dd82e482dbd40a897ada31a39b\",\"name\":\"Redaccion\",\"url\":\"https:\/\/www.urbecom.com\/blog\/author\/redaccion\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Utilizar Facebook para promocionar tu tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/","og_locale":"es_ES","og_type":"article","og_title":"Utilizar Facebook para promocionar tu tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM","og_description":"Con la explosi\u00f3n de la popularidad de los sitios Web en las redes sociales, especialmente en los \u00faltimos 5 a\u00f1os, es normal que todo el mundo piense en tener un perfil en cualquier red social. Lo mejor de estas redes sociales es que pueden ser utilizadas por los negocios y empresas que quieren darse a [&hellip;]","og_url":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/","og_site_name":"Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM","article_publisher":"https:\/\/www.facebook.com\/urbecom","article_published_time":"2011-03-16T09:22:32+00:00","article_modified_time":"2014-11-03T09:34:32+00:00","og_image":[{"url":"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg"}],"twitter_card":"summary_large_image","twitter_creator":"@urbecom","twitter_site":"@urbecom","twitter_misc":{"Escrito por":"Redaccion","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.urbecom.com\/blog\/#organization","name":"UrbeCOM Ecomercio S.L.","url":"https:\/\/www.urbecom.com\/blog\/","sameAs":["https:\/\/es.pinterest.com\/Urbecom\/","https:\/\/www.youtube.com\/user\/urbecom","https:\/\/www.facebook.com\/urbecom","https:\/\/twitter.com\/urbecom"],"logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.urbecom.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2019\/05\/Imagotipo800.png","contentUrl":"https:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2019\/05\/Imagotipo800.png","width":800,"height":800,"caption":"UrbeCOM Ecomercio S.L."},"image":{"@id":"https:\/\/www.urbecom.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"WebSite","@id":"https:\/\/www.urbecom.com\/blog\/#website","url":"https:\/\/www.urbecom.com\/blog\/","name":"Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM","description":"Blog de urbeCOM donde encontrar\u00e1s informaci\u00f3n sobre el comercio electr\u00f3nico, c\u00f3mo crear una tienda online, c\u00f3mo vender en Internet y en Redes Sociales, Marketing online, etc.","publisher":{"@id":"https:\/\/www.urbecom.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.urbecom.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"es"},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#primaryimage","url":"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg","contentUrl":"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg"},{"@type":"WebPage","@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#webpage","url":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/","name":"Utilizar Facebook para promocionar tu tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM","isPartOf":{"@id":"https:\/\/www.urbecom.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#primaryimage"},"datePublished":"2011-03-16T09:22:32+00:00","dateModified":"2014-11-03T09:34:32+00:00","breadcrumb":{"@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.urbecom.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Utilizar Facebook para promocionar tu tienda online"}]},{"@type":"Article","@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#article","isPartOf":{"@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#webpage"},"author":{"@id":"https:\/\/www.urbecom.com\/blog\/#\/schema\/person\/d7c213dd82e482dbd40a897ada31a39b"},"headline":"Utilizar Facebook para promocionar tu tienda online","datePublished":"2011-03-16T09:22:32+00:00","dateModified":"2014-11-03T09:34:32+00:00","mainEntityOfPage":{"@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#webpage"},"wordCount":429,"commentCount":0,"publisher":{"@id":"https:\/\/www.urbecom.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#primaryimage"},"thumbnailUrl":"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/03\/facebook_icon.jpg","keywords":["Facebook","redes sociales"],"articleSection":["Comercio Electr\u00f3nico"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.urbecom.com\/blog\/utilizar-facebook-para-promocionar-tu-tienda-online\/#respond"]}]},{"@type":"Person","@id":"https:\/\/www.urbecom.com\/blog\/#\/schema\/person\/d7c213dd82e482dbd40a897ada31a39b","name":"Redaccion","url":"https:\/\/www.urbecom.com\/blog\/author\/redaccion\/"}]}},"_links":{"self":[{"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/posts\/1129"}],"collection":[{"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/comments?post=1129"}],"version-history":[{"count":3,"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/posts\/1129\/revisions"}],"predecessor-version":[{"id":7058,"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/posts\/1129\/revisions\/7058"}],"wp:attachment":[{"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/media?parent=1129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/categories?post=1129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.urbecom.com\/blog\/wp-json\/wp\/v2\/tags?post=1129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}