{"id":1517,"date":"2011-05-23T01:17:00","date_gmt":"2011-05-23T06:17:00","guid":{"rendered":"http:\/\/www.urbecom.com\/blog\/?p=1517"},"modified":"2014-11-03T05:22:47","modified_gmt":"2014-11-03T10:22:47","slug":"la-reputacion-de-nuestra-tienda-online","status":"publish","type":"post","link":"https:\/\/www.urbecom.com\/blog\/la-reputacion-de-nuestra-tienda-online\/","title":{"rendered":"La reputaci\u00f3n de nuestra tienda online"},"content":{"rendered":"<p>La reputaci\u00f3n online al<strong> crear una tienda online <\/strong>es algo que debes tener muy presente antes durante y para el resto de los d\u00edas que tu negocio est\u00e9 funcionando. Con miles de millones de personas online y una competencia tan directa en el mundo del e-commerce, es necesario que para <strong>crear una tienda online <\/strong>adoptes un enfoque proactivo de la gesti\u00f3n de la reputaci\u00f3n de tu tienda.<\/p>\n<p>No esperes hasta que haya un problema, ya que puede ser demasiado tarde. Hoy te damos unos cuantos consejos b\u00e1sicos que te pueden ayudar (al <strong>crear una tienda online<\/strong>) a controlar que se duce de tu negocio en Internet.<\/p>\n<p><strong>&#8211; Revisa tu reputaci\u00f3n a diario<\/strong><br \/>\nLas cosas suceden r\u00e1pidamente online. Internet ofrece un acceso instant\u00e1neo a noticias, im\u00e1genes y comentarios a trav\u00e9s de buscadores, correos electr\u00f3nicos, blogs, videos, podcasts, y mucho m\u00e1s. Las cosas pueden cambiar a un ritmo r\u00e1pido, y debes estar a la altura si pretendes <strong>crear una tienda online<\/strong>. Debes revisar lo que se dice de tu tienda online a diario. Un buen punto de partida para hacer esto es establecer las Alertas de Google con el nombre de tu tienda online.<\/p>\n<p><img loading=\"lazy\" class=\"alignleft size-full wp-image-1518\" title=\"reputacion\" alt=\"\" src=\"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/05\/reputacion.jpg\" width=\"300\" height=\"217\" \/><strong>&#8211; Lee foros y blogs<\/strong><br \/>\nDebes tener presente la importancia de los bloggers hoy en d\u00eda en Internet. Si uno de tus clientes es un blogger (cosa que no podr\u00e1s saber) y recibe mal un env\u00edo o no le contestas las preguntas que te haga, podr\u00e1 escribir cosas sobre tu <strong>tienda online <\/strong>en su blog bastante desagradables que pueden da\u00f1ar tu reputaci\u00f3n. Es de vital importancia que controles los blogs y los foros para saber que se dice de ti.<\/p>\n<p><strong>&#8211; Familiarizarse con las redes sociales<\/strong><br \/>\nDebes saber que hoy en d\u00eda ser\u00e1n imprescindibles para tu<strong> tienda online<\/strong>. La comunicaci\u00f3n social en las redes es inmediata por lo que imag\u00ednate lo que un mal comentario puede hacer a tu reputaci\u00f3n.<\/p>\n<p><strong>&#8211; No subestimar nada<\/strong><br \/>\nRecuerda que necesitas definir claramente como es tu <strong>tienda online <\/strong>para que nadie pueda hacerlo por ti. Dale importancia a todo lo que est\u00e1 de moda en Internet: tener un buen Page Ranking, hacer intercambio de enlaces, realizar contenidos interesantes, etc.<\/p>\n<p><strong>&#8211; Buscar ayuda<\/strong><br \/>\nEsto de la reputaci\u00f3n online lleva su tiempo y una dedicaci\u00f3n exhaustiva que no todo el mundo que tiene una <strong>tienda online <\/strong>se puede permitir. No hay nada de malo en pedir ayuda. Existen diferentes empresas expertas en controlar la reputaci\u00f3n online que te ayudar\u00e1n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La reputaci\u00f3n online al crear una tienda online es algo que debes tener muy presente antes durante y para el resto de los d\u00edas que tu negocio est\u00e9 funcionando. Con miles de millones de personas online y una competencia tan directa en el mundo del e-commerce, es necesario que para crear una tienda online adoptes [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[17],"tags":[31,319,27],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La reputaci\u00f3n de nuestra tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.urbecom.com\/blog\/la-reputacion-de-nuestra-tienda-online\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La reputaci\u00f3n de nuestra tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM\" \/>\n<meta property=\"og:description\" content=\"La reputaci\u00f3n online al crear una tienda online es algo que debes tener muy presente antes durante y para el resto de los d\u00edas que tu negocio est\u00e9 funcionando. 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