{"id":1590,"date":"2011-06-15T01:10:43","date_gmt":"2011-06-15T06:10:43","guid":{"rendered":"http:\/\/www.urbecom.com\/blog\/?p=1590"},"modified":"2014-11-03T05:39:11","modified_gmt":"2014-11-03T10:39:11","slug":"informar-a-los-clientes-de-tu-tienda-online","status":"publish","type":"post","link":"https:\/\/www.urbecom.com\/blog\/informar-a-los-clientes-de-tu-tienda-online\/","title":{"rendered":"Informar a los clientes de tu tienda online"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignright size-full wp-image-1591\" title=\"compras\" alt=\"\" src=\"http:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/06\/compras.jpg\" width=\"462\" height=\"380\" srcset=\"https:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/06\/compras.jpg 462w, https:\/\/www.urbecom.com\/blog\/wp-content\/uploads\/2011\/06\/compras-300x246.jpg 300w\" sizes=\"(max-width: 462px) 100vw, 462px\" \/>Para la gente que apenas tiene tiempo, las compras online pueden ser una soluci\u00f3n verdaderamente importante. Las compras online tienen fama de ser m\u00e1s f\u00e1ciles, m\u00e1s r\u00e1pidas y, a menudo, menos costosas. As\u00ed que si quieres <strong>crear una tienda online<\/strong>, debes conseguir que tu tienda mantenga esas caracter\u00edsticas. Como ya te hemos comentado estos d\u00edas, las <strong>compras online <\/strong>est\u00e1n creciendo cada d\u00eda m\u00e1s.<\/p>\n<p>Pero los riesgos relacionados con las compras online son mayores y el cliente debe tener muy claro como es el proceso de compra. Si quieres<strong> crear una tienda online<\/strong>, debes asegurarte de que dejas a tus clientes todo muy bien especificado para que luego no surjan problemas ni por una parte ni por la otra. Debes tomarte la <strong>compra online <\/strong>de tus clientes como si estos estuvieran firmando un contrato escrito contigo.<\/p>\n<p>Al <strong>crear una tienda online <\/strong>debes hacer que ese \u201ccontrato\u201d deje todo bien especificado. Las tiendas online deben mostrar los t\u00e9rminos de compra perfectamente. Se deben dejar claras tanto las reglas como las obligaciones de manera que la transacci\u00f3n se realice de la manera m\u00e1s c\u00f3moda posible para ambas partes. Si decides <strong>crear una tienda online<\/strong>, puedes elegir diferentes formas para mostrar todos estos temas tan importantes.<\/p>\n<p>Algunos sitios deciden mostrarlos de manera visible, otros colocan todos estos t\u00e9rminos en uno o dos lugares pero, otros simplemente deciden como \u201cocultarlos\u201d. Tu <strong>tienda online <\/strong>debe mostrar claramente todos estos t\u00e9rminos ya uqe si se ocultan pueden crear una gran desconfianza en el cliente que finalmente decidir\u00e1 no hacer la compra. Ponte en su situaci\u00f3n \u00bfcomprar\u00edas algo en una <strong>tienda online <\/strong>en la que no sabes encontrar como es la pol\u00edtica de devoluciones?<\/p>\n<p>No te preocupes solo por la forma est\u00e9tica al <strong>crear tu tienda online <\/strong>e incluir est\u00e1s p\u00e1ginas de normas, FAQ o como las quieras llamar. Al <strong>crear tu tienda online <\/strong>debes preocuparte de que se vean y de que el cliente pueda acceder f\u00e1cilmente a ellas. Alguna tienda online que otra, decide no mostrar todos estos t\u00e9rminos hasta que no se va a pagar el \u201ccarrito\u201d. Es posible que el comprador abandone antes la compra por falta de informaci\u00f3n.<\/p>\n<p>Al <strong>crear una tienda online <\/strong>aseg\u00farate de que los t\u00e9rminos y condiciones de compra en la misma se pueden imprimir f\u00e1cilmente, ya que hay a gente que le gusta imprimirlo para estudiarlo antes de comprar. Tambi\u00e9n debes colocar visiblemente un n\u00famero de tel\u00e9fono al que te puedan llamar en caso de duda.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para la gente que apenas tiene tiempo, las compras online pueden ser una soluci\u00f3n verdaderamente importante. Las compras online tienen fama de ser m\u00e1s f\u00e1ciles, m\u00e1s r\u00e1pidas y, a menudo, menos costosas. As\u00ed que si quieres crear una tienda online, debes conseguir que tu tienda mantenga esas caracter\u00edsticas. Como ya te hemos comentado estos d\u00edas, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[17],"tags":[205,27],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Informar a los clientes de tu tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.urbecom.com\/blog\/informar-a-los-clientes-de-tu-tienda-online\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Informar a los clientes de tu tienda online - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM\" \/>\n<meta property=\"og:description\" content=\"Para la gente que apenas tiene tiempo, las compras online pueden ser una soluci\u00f3n verdaderamente importante. 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