{"id":6439,"date":"2014-07-23T04:33:24","date_gmt":"2014-07-23T09:33:24","guid":{"rendered":"http:\/\/www.urbecom.com\/blog\/?p=6439"},"modified":"2014-07-23T04:33:24","modified_gmt":"2014-07-23T09:33:24","slug":"por-que-abrir-una-tienda-online-ahora","status":"publish","type":"post","link":"https:\/\/www.urbecom.com\/blog\/por-que-abrir-una-tienda-online-ahora\/","title":{"rendered":"\u00bfPor qu\u00e9 abrir una tienda online ahora?"},"content":{"rendered":"

Hoy en d\u00eda cada vez m\u00e1s gente\u00a0 monta su propio negocio basado en una tienda online<\/strong>. A trav\u00e9s de una tienda on line se pueden presentar las 24 horas del d\u00eda: productos, servicios, informaci\u00f3n, facturaciones, pedidos, etc.\u00a0 Todo ello se podr\u00e1 \u00a0ver desde cualquier rinc\u00f3n del mundo, potenciando la imagen y aumentando la productividad y las ventas. Un escaparate infinito.<\/p>\n

As\u00ed, conviene conocer varios puntos sobre las tiendas online y sacarlas el m\u00e1ximo provecho<\/strong>:<\/p>\n

1. \u00ba\u00a0 Cat\u00e1logos: <\/b><\/p>\n

Con una tienda online se\u00a0 pueden\u00a0 elaborar cat\u00e1logos actualizables en cualquier momentos, con m\u00e1s descripci\u00f3n de lo se puede imprimir y mandar\u00a0 v\u00eda email por un coste bastante \u00a0menor que lo que supone la impresi\u00f3n de cat\u00e1logos en papel y su posterior reparto.<\/p>\n

2\u00ba. Abierta 24 horas durante todo el a\u00f1o: <\/b><\/strong><\/p>\n

Muchas personas, por trabajo o por otras razones, no tienen la disponibilidad para ir a hacer sus compras en un horario regular, por lo cual una tienda on line les beneficia mucho. As\u00ed, cada uno puede comprar cuando le venga bien\u00a0 y donde quiera. Hay m\u00e1s opciones de vender el producto.<\/p>\n

3\u00ba. Lucha m\u00e1s pareja con la competencia: <\/b><\/p>\n

Con una tienda on line se puede competir y ofrecer los\u00a0 productos en igualdad de condiciones que una gran multinacional. En \u00a0Internet no hay percepci\u00f3n tan clara de tama\u00f1o, excepto lo que las p\u00e1ginas web proyectan.<\/p>\n

4\u00ba. Clientes potenciales permanentemente:<\/strong><\/b><\/p>\n

No hace falta convencer a los clientes ni realizar un concienzudo trabajo de ventas ya que los clientes desde que est\u00e9n en la tienda on line es porque ya saben qu\u00e9 quieren comprar Esto es,\u00a0 si deciden entrar es porque van a adquirir algo casi seguro<\/p>\n

5\u00ba. Venta del producto:<\/b><\/p>\n

Con una tienda on line se puede vender \u00a0por Internet, tel\u00e9fono, correo, fax o remitir a los clientes a su punto de venta. \u00a0Si hay m\u00e1s opciones de venta el negocio crecer\u00e1.<\/p>\n

6\u00ba.\u00a0 Fidelizaci\u00f3n de clientes y creaci\u00f3n de marca:<\/b><\/p>\n

Hay que cuidar a los clientes nuevos. No s\u00f3lo porque puede volver a comprar los productos sino tambi\u00e9n pues \u00a0va a influir en la marca y reputaci\u00f3n a trav\u00e9s del boca a boca.<\/p>\n

\"tienda<\/a><\/p>\n

Resulta vital que el cliente tenga una buena experiencia de compra<\/strong>: facilidad, atenci\u00f3n y soporte, env\u00edo del producto, atenci\u00f3n postventa. Es mucho m\u00e1s f\u00e1cil vender a un cliente que ya conoce la tienda online y que ha tenido una notable experiencia de compra. Incluso se le puede\u00a0 animar a que se suscriba a un bolet\u00edn de novedades y ofertas<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Hoy en d\u00eda cada vez m\u00e1s gente\u00a0 monta su propio negocio basado en una tienda online. A trav\u00e9s de una tienda on line se pueden presentar las 24 horas del d\u00eda: productos, servicios, informaci\u00f3n, facturaciones, pedidos, etc.\u00a0 Todo ello se podr\u00e1 \u00a0ver desde cualquier rinc\u00f3n del mundo, potenciando la imagen y aumentando la productividad y […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[17,778,12],"tags":[160],"yoast_head":"\n\u00bfPor qu\u00e9 abrir una tienda online ahora? - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.urbecom.com\/blog\/por-que-abrir-una-tienda-online-ahora\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfPor qu\u00e9 abrir una tienda online ahora? - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM\" \/>\n<meta property=\"og:description\" content=\"Hoy en d\u00eda cada vez m\u00e1s gente\u00a0 monta su propio negocio basado en una tienda online. 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