{"id":7770,"date":"2015-08-15T01:13:30","date_gmt":"2015-08-15T06:13:30","guid":{"rendered":"https:\/\/www.urbecom.com\/blog\/?p=7770"},"modified":"2016-10-27T03:04:01","modified_gmt":"2016-10-27T08:04:01","slug":"pymes-protagonistas-comercio-electronico","status":"publish","type":"post","link":"https:\/\/www.urbecom.com\/blog\/pymes-protagonistas-comercio-electronico\/","title":{"rendered":"Las PYMES se convierten en protagonistas de comercio electr\u00f3nico"},"content":{"rendered":"<p style=\"text-align: left;\">El <strong>ecommerce<\/strong> se ha hecho tan importante que muchas de las compras y ventas del mercado <strong>se realizan online<\/strong>. Son c\u00f3modas y en ocasiones m\u00e1s baratas, consiguiendo as\u00ed que el inter\u00e9s por parte de los usuarios sea creciente. Sin embargo, tambi\u00e9n es cierto que es necesario que haya una <strong>empresa detr\u00e1s de la <a href=\"https:\/\/www.urbecom.com\/es\/ejemplos-tienda-virtual\">tienda online<\/a><\/strong>. Las m\u00e1s grandes, en ocasiones, no se quieren aventurar en este campo de la venta por internet, por lo que todo ha quedado en buenos resultados para las restantes, es decir, <strong>las peque\u00f1as y medianas empresas<\/strong>.<\/p>\n<p style=\"text-align: left;\">Seg\u00fan el informe \u201c<strong><a href=\"http:\/\/www.ey.com\/ES\/es\/Newsroom\/News-releases\/News-EY-Informe-Evolucion-y-perspectivas-eCommerce-2015\">Evoluci\u00f3n y Perspectivas eCommerce 2015<\/a><\/strong>\u201d, las peque\u00f1as y medianas empresas ya representan el <strong>47% del total de los negocios que hay en Internet<\/strong>. Muchos de estos negocios por internet est\u00e1n compuestos por personas j\u00f3venes y emprendedoras que han crecido con la propia red de redes, por lo que se aventuran con mucha m\u00e1s facilidad al conocer el sector de una manera muy exacta. El \u00e9xito les viene enseguida al tener en marcha todos lo necesario<strong> para obtener grandes ventas mediante su tienda online<\/strong>.<\/p>\n<p style=\"text-align: left;\">Las estad\u00edsticas <strong>son muy optimistas<\/strong>. Por un lado, el <strong>80% de los negocios de comercio electr\u00f3nico piensan que el futuro les proporcionar\u00e1 mejores oportunidades<\/strong>. Adem\u00e1s, el 44% de los negocios confirman que las <a href=\"https:\/\/www.urbecom.com\/blog\/consejos-para-vender-online\/\">ventas online aumentar\u00e1n<\/a> este a\u00f1o en un 10%.<\/p>\n<p style=\"text-align: left;\">Por otra parte, hay que tener en cuenta el sector de los <a href=\"https:\/\/www.urbecom.com\/es\/version-movil-tienda-online\">tel\u00e9fonos m\u00f3viles<\/a>, el cual est\u00e1 cada vez <strong>m\u00e1s presente en el comercio electr\u00f3nico<\/strong>. Seg\u00fan afirma un informe de IAB Spain, <strong>el 25% de las compras que se hacen por Internet tienen como protagonistas a los smartphones<\/strong> y tablets. Es decir, se hacen desde estas plataformas. De hecho, los pagos online con este tipo de dispositivos son mucho m\u00e1s c\u00f3modos <strong>y se realizan en menor tiempo<\/strong>, consiguiendo as\u00ed que todo el proceso sea m\u00e1s llevadero.<\/p>\n<p style=\"text-align: left;\">Finalmente, no podemos olvidar mencionar que los pagos m\u00f3viles se est\u00e1n imponiendo cada vez m\u00e1s. La tendencia de pagar <strong>sin llevar dinero encima es muy poderosa<\/strong>, a lo que hay que a\u00f1adir que las transferencias electr\u00f3nicas <strong>est\u00e1n disminuyendo la presencia de oficinas bancarias f\u00edsicas<\/strong> y terminales de pago. Tampoco ser\u00eda de extra\u00f1ar que en pocos a\u00f1os estuvi\u00e9ramos pagando utilizando monedas digitales como el <a href=\"https:\/\/www.urbecom.com\/blog\/2015-podria-ser-el-ano-del-bitcoin-en-el-e-commerce\/\">BitCoin<\/a>. De hecho, muchos pa\u00edses est\u00e1n empezando a <strong>acabar con el dinero en efectivo<\/strong>. Algo que afectar\u00e1 mucho al comercio online. Benefici\u00e1ndoles de diferentes maneras.<\/p>\n<p style=\"text-align: left;\">El eCommerce ha llegado para quedarse, por lo que ser\u00eda muy buena idea que fu\u00e9ramos teniendo en cuenta sus posibilidades y, si pod\u00e9is, <strong>realizando las primeras compras en estas plataformas<\/strong>, o si eres emprendedor, animarte y <a href=\"https:\/\/www.urbecom.com\"><strong>montar tu propia tienda online<\/strong><\/a>.<\/p>\n<p style=\"text-align: left;\">Si quieres meterte en el negocio electr\u00f3nico, es un buen momento para hacerlo. Sobre todo porque durante 2014 el <strong>17,6% de las <a href=\"https:\/\/www.urbecom.com\/blog\/datos-sobre-la-situacion-del-comercio-electronico-en-espana\/\">tiendas digitales espa\u00f1olas consiguieron vender productos<\/a> y servicios<\/strong> por un valor de 198.261 millones de euros. Una cifra que claramente ir\u00e1 aumentando.<\/p>\n<p style=\"text-align: left;\">\u00bfTe animas a <strong>crear tu propia tienda virtual<\/strong>? Ahora es el momento.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El ecommerce se ha hecho tan importante que muchas de las compras y ventas del mercado se realizan online. Son c\u00f3modas y en ocasiones m\u00e1s baratas, consiguiendo as\u00ed que el inter\u00e9s por parte de los usuarios sea creciente. Sin embargo, tambi\u00e9n es cierto que es necesario que haya una empresa detr\u00e1s de la tienda online. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7771,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[17,778,12],"tags":[1199,14,160,177,37,932,132],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Las PYMES se convierten en protagonistas de comercio electr\u00f3nico - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.urbecom.com\/blog\/pymes-protagonistas-comercio-electronico\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Las PYMES se convierten en protagonistas de comercio electr\u00f3nico - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM\" \/>\n<meta property=\"og:description\" content=\"El ecommerce se ha hecho tan importante que muchas de las compras y ventas del mercado se realizan online. 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