{"id":8152,"date":"2016-10-26T00:08:53","date_gmt":"2016-10-26T05:08:53","guid":{"rendered":"https:\/\/www.urbecom.com\/blog\/?p=8152"},"modified":"2016-10-26T00:08:53","modified_gmt":"2016-10-26T05:08:53","slug":"la-importancia-del-movil-para-tu-negocio","status":"publish","type":"post","link":"https:\/\/www.urbecom.com\/blog\/la-importancia-del-movil-para-tu-negocio\/","title":{"rendered":"La importancia del m\u00f3vil para tu negocio"},"content":{"rendered":"<p>Desde <a href=\"https:\/\/www.urbecom.com\/es\/servicios-tienda-virtual\"><strong>Urbecom<\/strong><\/a> siempre te ofrecemos <strong>los mejores servicios para montar una tienda online<\/strong>, y damos especial importancia al <strong>uso del m\u00f3vil<\/strong> para tu negocio, sea cual sea, ya que \u00e9ste es cada vez m\u00e1s usado no s\u00f3lo para estar en contacto con otras personas, sino para estar en contacto con empresas, y lo que es m\u00e1s importante, <strong>para comprar<\/strong>.<\/p>\n<p>Como cada ca\u00f1o, <a href=\"http:\/\/www.iabspain.net\/\"><strong>IAB Spain<\/strong><\/a>, se encarga de realizar un estudio sobre el uso del m\u00f3vil en el poblaci\u00f3n espa\u00f1ola y, lo que cada vez tiene mayor importancia, sobre el<strong> m-commerce<\/strong>.<\/p>\n<p>Por esto, os queremos hacer un peque\u00f1o resumen del <a href=\"http:\/\/www.iabspain.net\/mobile-marketing\/\"><strong>IAB Estudio Mobile 2016<\/strong><\/a>, el cual confirma lo que ven\u00edamos diciendo, la crecida importancia del uso de <strong>Smartphone en el proceso de compra<\/strong> e informaci\u00f3n.<\/p>\n<p>En primer lugar, son ya <strong>21,5 millones <\/strong>de individuos de 16 a 65 a\u00f1os los que usan m\u00f3vil (un 94%), siendo la mayor\u00eda Smartphones, haciendo un uso de media de <strong>2,30h.<\/strong> por d\u00eda. Esto nos da una idea de lo importante que es que nuestro negocio este adaptado a estos dispositivos.<\/p>\n<p><strong>9 de cada 10 personas han usado alguna vez el m\u00f3vil en el proceso de compra<\/strong>, y son ya el <strong>41%<\/strong> de los usuarios de Smartphone los que declaran usar el m\u00f3vil <strong>para comprar en una tienda virtual<\/strong> (adem\u00e1s de aplicaciones), teniendo en cuenta que los principales frenos son la preferencia por una pantalla m\u00e1s grande (61%) y la desconfianza (un 33%).<\/p>\n<p>De media, tenemos 18 aplicaciones en el m\u00f3vil, por lo que un paso natural a ra\u00edz de estas informaciones es adentrarnos en el mundo de los smartphones con nuestro negocio, haciendo <strong>nuestra propia aplicaci\u00f3n m\u00f3vil<\/strong>, pero hay que tener en cuenta que los principales motivos por los que los usuarios desinstalan aplicaciones es por: (62%) falta de uso, (46%) no era lo que esperaba o (39%) ocupaban demasiado espacio.<\/p>\n<p>En definitiva, ad\u00e9ntrate en el mundo del <strong>Mcommerce<\/strong>, del Smartphone. <strong>Adapta tu oferta <\/strong>a las nuevas preferencias de tus clientes, y hazlo con nosotros. En <a href=\"https:\/\/www.urbecom.com\"><strong>Urbecom<\/strong><\/a> te prometemos la mejor atenci\u00f3n personalizada y los mejores profesionales para que tu tienda web y tu aplicaci\u00f3n m\u00f3vil sean <strong>mejores<\/strong> que los de la competencia, <strong>\u00a1A OJOS DE TUS CLIENTES!<\/strong><\/p>\n<p>Ya sabes lo importante que es, ahora, <a href=\"mailto:info@urbecom.com\"><strong>\u00a1cont\u00e1ctanos!<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desde Urbecom siempre te ofrecemos los mejores servicios para montar una tienda online, y damos especial importancia al uso del m\u00f3vil para tu negocio, sea cual sea, ya que \u00e9ste es cada vez m\u00e1s usado no s\u00f3lo para estar en contacto con otras personas, sino para estar en contacto con empresas, y lo que es [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8156,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[17,778,12,1],"tags":[1222,1233,205,1234,1224,1195],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La importancia del m\u00f3vil para crear tu tienda online<\/title>\n<meta name=\"description\" content=\"Desde\u00a0Urbecom\u00a0siempre te ofrecemos\u00a0los mejores servicios para montar una tienda online. 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