{"id":8296,"date":"2016-11-13T02:33:39","date_gmt":"2016-11-13T07:33:39","guid":{"rendered":"https:\/\/www.urbecom.com\/blog\/?p=8296"},"modified":"2016-11-13T02:33:39","modified_gmt":"2016-11-13T07:33:39","slug":"compras-online-instagram","status":"publish","type":"post","link":"https:\/\/www.urbecom.com\/blog\/compras-online-instagram\/","title":{"rendered":"Compras online en Instagram"},"content":{"rendered":"<p>Los tiempos cambian, toca adaptarnos, e Instagram no iba a ser menos. Como ya hicieron <a href=\"https:\/\/www.facebook.com\/urbecom\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/www.youtube.com\/user\/urbecom\" target=\"_blank\">YouTube<\/a>, <a href=\"https:\/\/twitter.com\/urbecom\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/es.pinterest.com\/Urbecom\/\" target=\"_blank\">Pinterest<\/a>, <strong>Instagram estrena la posibilidad de comprar online a trav\u00e9s de su aplicaci\u00f3n.<\/strong><\/p>\n<p>Por un sistema de etiquetas, la aplicaci\u00f3n permitir\u00e1 a las empresas <strong>vender sus productos a trav\u00e9s de sus fotos<\/strong>. Como si etiquet\u00e1semos a una persona. Daremos un toque para ver qu\u00e9 productos est\u00e1n en venta, y un segundo toque encima de dichas etiquetas para ir hacia el proceso de compra.<\/p>\n<p>Es decir<strong>, como si quisi\u00e9ramos ver qu\u00e9 personas est\u00e1n etiquetadas y entrar en sus perfiles.<\/strong> De hecho, la compa\u00f1\u00eda est\u00e1 valorando poner una opci\u00f3n por la que puedas guardar las compras no terminadas en una especia de lista de \u201cfavoritos\u201d.<\/p>\n<p>Adem\u00e1s, <a href=\"https:\/\/www.urbecom.com\/blog\/consejos-para-promocionar-una-tienda-online-con-instagram\/\">Instagram<\/a> incluir\u00e1 en las fotos que contengan productos en venta <strong>un peque\u00f1o icono en blanco en la parte inferior izquierda<\/strong> de la publicaci\u00f3n. Se acab\u00f3 el s\u00f3lo poder vender en internet a trav\u00e9s de enlaces en las publicaciones o en la \u201c<em>bio<\/em>\u201d como se hac\u00eda hasta ahora.<\/p>\n<p>Una funci\u00f3n que a\u00fan est\u00e1 en test, <strong>nos lo contaban en su <\/strong><a href=\"http:\/\/blog.business.instagram.com\/post\/152598788716\/shopping-coming-to-instagram\"><strong>blog<\/strong><\/a>. Por el momento<strong> poco m\u00e1s de 20 tiendas online<\/strong> en Estados Unidos est\u00e1n disfrutando de esta opci\u00f3n (Abercrombie &amp; Fitch, BaubleBar, Chubbies, Coach, Hollister..) y s\u00f3lo los usuarios de tel\u00e9fonos <strong>Apple<\/strong> pueden ver estas etiquetas.<\/p>\n<p>Y es que, como dicen en su blog, m\u00e1s del <strong>84% de los usuarios de Smartphone en USA utilizan sus m\u00f3viles para buscar, investigar o comparar productos. <\/strong>Sin duda, una oportunidad de negocio para Instagram, <em>casi natural.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los tiempos cambian, toca adaptarnos, e Instagram no iba a ser menos. Como ya hicieron Facebook, YouTube, Twitter, Pinterest, Instagram estrena la posibilidad de comprar online a trav\u00e9s de su aplicaci\u00f3n. Por un sistema de etiquetas, la aplicaci\u00f3n permitir\u00e1 a las empresas vender sus productos a trav\u00e9s de sus fotos. Como si etiquet\u00e1semos a una [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8301,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[17,778,12,747],"tags":[1240,189,1241],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Compras online en Instagram - Blog de comercio electr\u00f3nico, Ecommerce y Marketing Online | urbeCOM<\/title>\n<meta name=\"description\" content=\"Instagram estrena la posibilidad de comprar online a trav\u00e9s de su aplicaci\u00f3n. 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