{"id":8829,"date":"2021-01-05T05:59:11","date_gmt":"2021-01-05T10:59:11","guid":{"rendered":"https:\/\/www.urbecom.com\/blog\/?p=8829"},"modified":"2021-01-05T05:59:13","modified_gmt":"2021-01-05T10:59:13","slug":"tips-packaging-empresa","status":"publish","type":"post","link":"https:\/\/www.urbecom.com\/blog\/tips-packaging-empresa\/","title":{"rendered":"Tips para tu packaging de empresa"},"content":{"rendered":"\n

Como ya hemos hablado en otras ocasiones, el packaging se ha convertido en los \u00faltimos a\u00f1os en una experiencia m\u00e1s de la que el usuario disfruta y tiene en cuenta a la hora de realizar una compra por internet. Por este motivo, es algo fundamental que las empresas deben tener en cuenta, cuidar y por supuesto, incluir en su estrategia<\/strong>.\u00a0<\/p>\n\n\n\n

Este factor puede ser decisivo a la hora de que un cliente se decida por comprar en tu marca o en la de la competencia. Por eso, vamos a darte cinco tips para hacer que le saques el m\u00e1ximo partido a tu packaging. <\/p>\n\n\n\n

1. La calidad <\/h4>\n\n\n\n

En primer lugar, la calidad es algo que tienes que no puedes pasar por alto, ya que en los env\u00edos los paquetes suelen sufrir mucho, por ello, tus envoltorios deber\u00e1n ser resistentes y proteger adecuadamente el producto. <\/p>\n\n\n\n

2. Que sea un reflejo de tu marca<\/h4>\n\n\n\n

Como en todo aspecto dentro de una empresa, en el packaging debe verse reflejada la identidad y la personalidad<\/a> de esta, debe transmitir los mismos valores que el resto de factores que se asocian a tu empresa, todo debe ir en concordancia.\u00a0<\/p>\n\n\n\n

3. Personal\u00edzalo para cada cliente<\/h4>\n\n\n\n

Comprar un producto y que venga personalizado espec\u00edficamente para ti es algo que el cliente valora mucho. En un primer momento, puede parecer complicado, pero tan solo tienes que generar una plantilla en la que el nombre del usuario se modifique de forma autom\u00e1tica, \u00a1ganar\u00e1s puntos seguro! <\/p>\n\n\n\n

4. Ad\u00e1ptalo a la \u00e9poca del a\u00f1o<\/h4>\n\n\n\n

Las diferentes fechas importantes del a\u00f1o pueden ayudarte a marcar la diferencia, no tienes por qu\u00e9 cambiar tu packaging completo para cada \u00e9poca, pero puedes incluir detalles navide\u00f1os, de San Valent\u00edn\u2026 \u00a1Millones de posibilidades! <\/p>\n\n\n\n

5. Se original\u00a0<\/h4>\n\n\n\n

Y por supuesto, la originalidad es la marca de la excelencia. No copies a la competencia, no te quedes en lo b\u00e1sico, ve m\u00e1s all\u00e1 y convierte este en un aspecto \u00fanico de tu empresa.  <\/p>\n\n\n\n

#UrbeCOM<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Como ya hemos hablado en otras ocasiones, el packaging se ha convertido en los \u00faltimos a\u00f1os en una experiencia m\u00e1s de la que el usuario disfruta y tiene en cuenta a la hora de realizar una compra por internet. Por este motivo, es algo fundamental que las empresas deben tener en cuenta, cuidar y por […]<\/p>\n","protected":false},"author":1,"featured_media":8835,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[17,778],"tags":[1355,1382,1383,1381],"yoast_head":"\nTips para tu packaging de empresa<\/title>\n<meta name=\"description\" content=\"El packaging en una tienda online es algo fundamental que las empresas deben tener en cuenta, cuidar y por supuesto, incluir en su estrategia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.urbecom.com\/blog\/tips-packaging-empresa\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tips para tu packaging de empresa\" \/>\n<meta property=\"og:description\" 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